This blog is a constantly evolving forum for thoughts on perfume, perfume-making, plants (especially orchids and flora of the Pacific Northwest) and life in general. It started out chronicling the adventures of Olympic Orchids Perfumes, established in July 2010, and has expanded in other directions. A big part of the blog is thinking about the ongoing process of learning and experimentation that leads to new perfumes, the exploration of perfumery materials, the theory and practice of perfume making, the challenges of marketing perfumes and other fragrance products, and random observations on philosophy and society. Spam comments will be marked as such and deleted; any comments that go beyond the boundaries of civil discourse will also be deleted. I am grateful to all of you, the readers, who contribute to the blog by commenting and making this a truly interactive perfume project.
Saturday, November 12, 2011
SMALL CHANGES ON WEBSITE
As the number of perfumes I make has increased, the number of samples in a full sample pack has also increased. The time had come for some adjustments, so I am now offering several options in the standard sample pack: a 5-pack for $10, a 10-pack for $15, or a full sample pack for $20. The customer gets to choose the fragrances in the smaller packs. The deluxe sample pack, shown in the photo, is unchanged. All of the sample options are still nominally priced compared to the going rate for samples.
I’ve also discontinued the 50-ml bulb spray bottles, since the bulb atomizers tend to malfunction. They look nice, but if they don’t work reliably, they have no place in my lineup.
The final change is new packaging for the soaps, along with a more limited selection of soap fragrances at any given time. I never really liked the bulky food take-out boxes that I was using, which were hard to store and not conducive to finding things. I finally found some much smaller natural “kraft” cardboard boxes that just fit the soaps, take up minimal room on the storage shelf, and can be labeled in a way that keeps the names in plain sight. Another soap packing problem arose due to the use of tissue paper to wrap the soap. With time, the oils in the soap discolored the tissue paper, making for an unattractive sight when the soap was unpacked. I now have clear shrink-wrap sleeves that protect the soap and its outer packaging. I hope that these changes will help increase the shelf life of the soaps and improve their presentation.
After more than a year of selling perfume products online, I feel like I’m finally starting to get a good set of methods in place for production, packaging and marketing, but I suspect that it will always be a work in progress. My next project will be re-organizing my perfume organ and work area, but that’s an undertaking almost as daunting as climbing Mount Everest.
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