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Why
review perfumes? I've been wondering
about that lately. I certainly don't do it for money or even for free
fragrance. As an amateur guest contributor with no blog site of my own, I
receive no press samples or other industry perks. Occasionally, a few comps or gifts of scent
come my way via friends, perfumers and fellow bloggers. I tend to review these fragrances before
others, but consider my reviews strictly a hobby.
Like
any hobby, writing perfume reviews can be more costly than anticipated. I
"pay as I play" with time and money, part of my entertainment budget.
Believe it or not, it can take several hours to sniff correctly, search a
back-story and edit information and impressions into 500 words or less. Hard cash is also laid out for decanting
supplies, packaging and the outrageous postage required to send prizes to
international destinations. Am I purchasing attention or approval by paying for
the "privilege" to sound off about products that already receive more
than their fair share of paid advertising?
Perhaps, but there are better reasons why I review perfumes.
First
of all, I am fascinated by everything related to the experience of fragrance,
both in nature and from a bottle. I have
an extensive collection of perfumes dating from 1930 through 2016, years as an
enthusiastic consumer and a pretty good memory for scent. I am not an expert by any stretch of the
imagination but, from time to time, I do have something to say.
The
second reason is probably the most telling.
I write perfume reviews simply because I love to play with words. Decades before personal computers, search
engines and apps, during my high school days, I was a member of the National
Forensic League (now entitled the National Speech and Debate Association). This NFL was just as competitive as the other
one! My favorite league competition was
the "extemporaneous speaking" event.
Participants drew three current topics and were instructed to choose
one. We were allowed 30 minutes to
research piles of periodicals and then 7 minutes to give a coherent, logical,
informative presentation, without any written notes, subject afterwards to
questions and criticism. Ex-temp taught
me that, with correct, concise preparation I could talk (BS?) convincingly,
about almost anything. I also learned that a presentation could fly or flop
based on the placement of a single word. My ex-temp skills also enabled me to
write with confidence, on demand, about any subject, interesting or
otherwise.
These
days, playing with words is an excuse to indulge in my fragrance addiction (or
is it the other way round?). But there
is a more compelling reason that I continue to write about scent - the perfume
community I've discovered online.
Writing
posts for Perfume Project NW and Australian Perfume Junkies has introduced me
to an entire new circle of friends, intelligent, literate perfume pen pals from
around the world with similar interests but very different viewpoints and preferences.
I love reading their posts and sharing opinions and comments. Writing reviews has changed my world, opening
it up in so many ways. Every day I learn
something new, not only about perfumes, but also about gardening, cooking,
entertaining, traveling and living!
Azar
xx
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I have to agree with Azar that talking to people about perfume has resulted in many wonderful friendships and interactions, and I'm grateful for all of them!
[Vintage perfume ad and debate poster from Wikimedia; Woman writing by August Mueller 1885; conversation image by Petrona Viera, early 20th century]
And THANK GOODNESS you do Azar. Your fortnightly posts on APJ are a highlight for me and I love catching you here also. Your enthusiasm always shines through.
ReplyDeleteThanks for all your hard work, it's appreciated.
Portia xx
Hi Portia,
DeleteYou are so welcome. Writing for APJ is my pleasure and reading APJ is better than reading any newspaper because I can count on finding interesting news, something poetic, funny or thought provoking every day. Thank YOU and the APJ crew too!
Azar xx
Great post, Azar! In a funny coincidence, I was an NFL Extemper, too. Speech Team was my favorite activity in high school, after surfing. I loved extemp, was terrified of impromptu, and won most trophies in Dramatic Interp. I had not put the two together until today- NFL and blogging, but you are right, there is a lot of common ground. Back in those days, I only wore Cristalle and Anais, Anais! I'm glad I've broadened it out as an adult, scent-wise.
ReplyDeleteThank you, Marla,
DeleteAt first I thought we might have crossed paths in the Florida NFL but your mention of Anais Anais makes me think that you are probably about ten years younger than I am! In HS I was grooving on Calandre and my mother's Spanish Geranium by Lanvin. I didn't discover my favorite Fidji (a 60s scent) until I was an "adult" :) in the 70s.
Azar xx
It was thanks to a blog of a young perfumista I discovered Olympic Orchids, I will never be sufficiently grateful to all those people that fragrances inspired so much make them want to write about and make them discover by others.
ReplyDeleteHello Frédéric,
DeleteYes, I've discovered so many fragrances from reading posts and comments on blog sites. In fact, I have to thank you for helping me discover Estee Lauder Youth Dew Amber Nude. It was your comment here on Perfume Project NW that inspired me to try Amber Nude. Sadly, it has been discontinued, but I have enough on hand to keep me happy for awhile.
Azar xx
Well said, my dear. Very well said. Yes, this habit does cost money sometimes but there are worse things you could be spending money on. I find I need to sniff a lot to be inspired enough to write about one. You are so right about the length of time it takes too! I thought it was just me who seems to take an eternity to write 500 words. I'm so glad to know other people aren't just sitting down and banging out their reviews at the speed of light.
ReplyDeleteHi Poodle,
DeleteIt seems the clean-up process often takes longer than anything else. In the not so famous words of the Persian poet Baba Tahir:
" When o'er the garden wall the branches
hang
The garden's keeper suffers ever bitter
grief
They must be cut back, even to the roots
Though pearls and rubies be their fruit."
Cutting out the overgrown verbiage seems the most difficult part of a review, as I imagine even the clunkiest of words to be a precious pearl of wisdom - until I ax it, that is. :)
Azar xx