Wednesday, January 11, 2012
SWEET ANTHEM PERFUME IN WEST SEATTLE
Last weekend I visited Meredith Smith in the lovely little perfume shop that she opened last October in West Seattle. Meredith is a perfumer who has been selling her own line, Sweet Anthem, on her website since 2006. Her new brick-and-mortar shop features her own complete line of perfume oils, EdPs, and solid perfumes. She currently carries other Pacific Northwest perfume lines as well, including Arcana (Portland, OR), Wiggle (Olympia, WA), Slumberhouse (Portland, OR), Rebel & Mercury (Seattle, WA), and Lulu Beauty (Seattle, WA). Within the next few weeks she will be adding selected perfumes from Ayala Moriel (Vancouver, BC) and some of my own Olympic Orchids perfumes.
Finding the shop is fairly straightforward, since it’s about 10 blocks south of the main business center of West Seattle, with plenty of street parking if you travel by car. The shop isn’t immediately obvious since the main, large lettering on the sign says “Vegan - Unique - Local”, with the name “Sweet Anthem” in small print at the top, but it is distinctive once you get used to the concept of the shop half-concealing its name.
Inside, the shop is simply and tastefully decorated and arranged, with everything displayed in an orderly and accessible way. It has a bright, comfortable feeling that’s enhanced by Meredith’s helpful manner and friendly smile. If you’re in the Seattle area, it’s a perfect place to spend some time sniffing.
With two perfume shops on California Avenue (the other one is Knows Perfume), West Seattle seems to be becoming the perfume center of the region. I’m not sure why, except that a lot of artsy people live there, so maybe that’s where the highest concentration of perfumistas is found. In any case, it’s a very good development. I'm looking forward to exploring some of the fragrances offered in Meredith's shop, including her own line.