This blog is a constantly evolving forum for thoughts on perfume, perfume-making, plants (especially orchids and flora of the Pacific Northwest) and life in general. It started out chronicling the adventures of Olympic Orchids Perfumes, established in July 2010, and has expanded in other directions. A big part of the blog is thinking about the ongoing process of learning and experimentation that leads to new perfumes, the exploration of perfumery materials, the theory and practice of perfume making, the challenges of marketing perfumes and other fragrance products, and random observations on philosophy and society. Spam comments will be marked as such and deleted; any comments that go beyond the boundaries of civil discourse will also be deleted. I am grateful to all of you, the readers, who contribute to the blog by commenting and making this a truly interactive perfume project.
Monday, July 19, 2010
THE WILD CARD
After sending out a number of sample packs, I’ve encountered an issue that I really didn’t think about when I first started doing it. The sample packs always include all of the scents that are listed in the online catalog, but also some others that are not listed yet and may never be. My idea was that the response to the unlisted samples would help provide feedback on what would be good to include in the catalog, but I have been surprised by the number of inquiries about full sizes of many of the unlisted samples. The interesting thing is that there are no clear favorites.
Of course, if someone likes one of the unlisted samples, I’m more than happy to sell them a full size bottle. The way I’ve decided to deal with this is to include an item in the general fragrance listing of the catalog that I’m calling “The Wild Card”. It allows the customer to choose the size and specify the fragrance in the comments box at checkout. I’m hoping this will work, at least for the time being. I thought of using a playing card joker as a symbol, but decided to go with my photo of our shadows on a marshy area in the ravine on our property. It looks kind of ambiguous, and it’s prettier than the joker images that I found.
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